Top 10 B2B Marketing Mistakes

See on Scoop.itB2B Sales & Marketing

“Even the most seasoned marketing professionals sometimes fall prey to mistakes in tactics or implementation.”

“But with a watchful eye, practitioners can avoid costly pitfalls.”

The article discusses these 10 common marketing mistakes:

1. Not finding the fish

2. Traveling on the same path as before

3. Failing to continually monitor marketing programs

4. Ignoring frequency

5. Working in a bubble

6. Looking for quantity rather than quality

7. Being unprepared

8. Casting away branding and exposure

9. Having no sense of timing

10. Neglecting media partner relationships

Read on for ideas of how to avoid these common mistakes that slip up even the most experienced marketers.

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